inspo & info

Visiting a matcha farm is a bucket-list experience for tea lovers in Japan, but timing is everything. Go during the wrong month and you might find the fields covered in black tarps - or completely bare. Here is a practical guide to finding the best matcha farms, the ultimate season to see them, and how to book the best local tours.

Although not free of controversy, this shrine continues to be well-attended and hosts numerous popular festivals throughout the year....